Business English & Letter Writing
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BUSINESS ENGLISH & LETTER
WRITING ‘PREMIER’ DIPLOMA PROGRAM A
comprehensive Program teaching managers,
business people and others to MASTER THE ART OF WRITING
EFFECTIVE BUSINESS LETTERS Anyone seeking a worthwhile career in
business, industry, government or the professions, needs the ability to
write good professional business letters. Members with a knowledge of English equivalent to our “Professional
English” Program will learn to understand and to use “business” terms and
expressions, and learn to write effective business letters on a wide variety of
topics. Using many specimen letters we show how to create letters which
are appropriate and effective, with the correct wording, grammar, spelling, tone
and layout needed to achieve their objectives, and give confidence to
recipients of those letters. Major Topics Covered in this Diploma Program: ·
Why
business letters are written: their objectives, special features, layouts and appearance.
Sentences and paragraph construction. ·
English
used in business letters today, acceptable abbreviations; ways of increasing
vocabulary and improving English and writing style. ·
Letters
concerning employment and/or promotion and work-related matters - memos,
letters of appointment and rejection, references. ·
Sales
letters: first approach letters, responses to enquiries, follow-up letters,
customer retention, circulars, sales literature/promotion. ·
Letters
making complaints, letters responding to complaints received. Letters dealing
with accounts matters, credit and trade references. ·
Letters
to and from central and local government departments, lawyers, educationists, institutions,
banks, estate agents, and others. On successfully completing this Professional Program of Study you
will: ·
Be
awarded the CIC Diploma on Business English
& Letter Writing. ·
Have
attained an accredited qualification at Level 4, equated to the British
National framework at the same study level as Higher National Diploma (HND) and National Vocational Qualification
(NVQ) Level 4. ·
Have
attained an accredited qualification for managerial
and supervisory levels showing you possess competence in professional work activities. ·
Have
completed a Qualifying Program towards the International Higher Diploma on English for Business &
Management and Baccalaureate on English & Administration (BA Eng). |
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